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Niche marketing. What a wonderful concept. There is an endless amount of niche markets to choose from and it’s a fact that you no doubt possess knowledge that is desirable to others. With a little effort, you can easily create a digital product that requires no overhead costs and no publishing fees. Simply put, you can stash your wallet away and focus on going into business for yourself. All it takes is a little motivation to put your ideas into a digital format and you’re set. Indeed, niche marketing is an awesome concept and a wonderful way to put a few dollars in your bank account. The only thing holding you back is you.