Tired of purchasing ads that fall flat? Or, posting great content that no one sees? Audience targeting has a huge impact on the performance and success of your digital marketing tactics. Tap into industry’s most common targeting techniques with this powerful breakdown by corporate and small business marketer, Laura Noll.
Making the commitment growing your businesses with a thoughtful marketing strategy is a huge deal — but it’s really only half the battle. You need to know who you’re targeting and where to aim your tactics to achieve positive results. Audience Targeting will help you to identify exactly that while shaping your targeting strategy to:
o Make your marketing strategy more efficient
o Ensure your ad dollars are invested in the right places
o Improve your lead quality and conversions
Dive into this exceptional quick read to start improving on your audience targeting strategies today!