Indie Author’s Toolbox was written for new and experienced authors alike. It’s a guide to optimizing your book for Kindle, but – it doesn’t stop there.
Too many authors look at Kindle as the final destination for their books. They’re so caught up in optimizing their book for Amazon, running KDP Free Days, Countdown Deals, and cycling prices that they forget – Millions of people have never bought a Kindle book, let alone any kind of eBook.
It’s true – Amazon is the big kid on the block. The best estimates are they have 65% of the eBook market in the United States.
But if I understand math, that still leaves 35% of American readers who enjoy their eBooks served up in a different flavor.
Can you afford to pass those readers by?
Apple’s iStore is the second biggest eBook market in the world. Kobo is a major force in Canada, and many other countries. Barnes and Noble still holds over 15% of the eBook market.
And, before we forget – Many readers still like their books served up the old way – as paperbacks they can flip through, and fold the corners, and scribble notes all over.
There are millions of readers who would rather listen to a book than read it. If you don’t have your book listed with ACX, you’re missing out on millions of possible readers who shop on Audible, Amazon, and in the iStore.
Don’t believe me? Consider this, my first month on ACX I sold over 200 audio books. That’s with four titles available. Within the next month I expect to have 22 titles available as audio books, and close to 1,000 sales a month.
And, all it cost me was a simple Fiverr to create the cover for each audio book.
For you hardcore Amazon addicts, I’m going to share a little information that can help you, too.
Psst! Do you wanna know a secret?
There are no secrets. No tricks. No magical incantations you can invoke to sell more books on Amazon, or any other online book site for that matter.
Selling more books is all about how you manage the basics.
It’s about –
1) Writing a good book
2) Selecting a killer title
3) Creating an attention grabbing cover
4) Writing a book description that compels readers to click the buy button
5) Choosing keywords that drive searchers to your book
6) Ensuring your “look inside” sample sells your book
If you can do these six steps well your book is going to sell. Misfire on any of them, and you’re going to have problems.
But, that’s only half the battle.
You need to –
- Understand how to select books that will sell best on Amazon
- Learn how to establish your author presence on and off Amazon
- Know how to revive a dead or dying book