Writing SEO Content for Conversions
A Guide for Success with Content Marketing
Are you struggling with writing effective marketing content for your web site that actually converts visitors into customers? In this book, you will learn about:
The Value of Content
The advice from Google regarding how to optimize a web site has always been simple and straightforward – focus on providing high value, original content.You need to provide value if you want to get visitors to your web site.
Writing without Keywords
The best content on the internet is always written when keywords are completely ignored. When you try to include your target keyword more than is natural, your web site’s readability and rankings will suffer.
Developing your Content
Your web site’s content needs to convince your targeted customers about the value that your product or service has, without being so pushy that you drive them away.
Developing an Overarching Thought
Planning your content and weaving in an overarching thought is essential to creating a successful piece of marketing content.
Developing Better Writing Skills
Believe it or not, writing for SEO is a specific skill, with components that just aren’t found in other forms of writing – and these components must be there for the content to be successful.
The Importance of Writing Regularly
Given the strong focus on written content when it comes to internet marketing, getting into a habit of writing regularly is an important part of any successful internet marketing campaign.
Link Building is Still a Big Factor
Discover the types of links that Matt Cutts (Google’s head of web spam) is putting a focus on, so that you can avoid a penalty – and get tips for the right type of links you should be building.
Tips for dealing with Writer’s Block
There is nothing more frustrating than suffering from writer’s block, especially when you’re working on a tight deadline. I’ve included 6 tips that you can use to overcome writer’s block quickly.
Building your site’s Domain Authority
Taking your site from “just another web site” to an authority site is an important step towards a truly successful online business.
Making an Impact with Video Content
YouTube is the world’s #2 Search Engine – so if your content isn’t there, you’re missing out on a great opportunity to be found online.
