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Author: Tags: Length: Novel

Free on 20th Dec 13
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Why are cool leaders more successful? Can Akdeniz, author of Cool Boss, argues that cool leaders have a huge advantage in this century and will continue to have a leg up on the competition for years to come, because they have managed to structure their business practices and leadership style to achieve success in a fluctuating and unpredictable market. 

“Cool Boss” provides you with the tools and techniques you need to evolve your business strategy and leadership style for the modern global marketplace. It contains in-depth explorations of real world examples and case studies from some of the coolest business figures of today that continue to change the world with their unique, industry-dominating styles of leadership. It will be your comprehensive guide to becoming a cool leader, just like them. 

The book explains why Richard Branson is considered a visionary, despite numerous failures and a reputation for taking dangerous risks? What did Steve Jobs do that made him, and the Apple Corporation, the trendsetting giants of a massive industry? How did Mark Zuckerberg change the fundamental process of social interaction with the creation of Facebook? He gives also practical advice and success stories from other leaders like James Dyson, Oprah Winfrey, Barack Obama, Bill Gates and others who have led the way into the new generation of cool leadership.

You will get ideas on a wide array of topics and subjects, including…

> The difference between enabling and controlling
> How to lead by example and be an active participant
> Increasing accessibility and communication with employees
> Building unique connections between departments and projects
> Treating employees as people, not assets
> Staying humble and aware of the impact your leadership has on the world
> Being seen as a global leader and an agent of positive change
> Properly choosing when to risk and when to stay safe
> Pushing forward entire industries and societies through innovation
> How to inspire, motivate, and lead from the center
> The reasons why the hierarchical structure of the past is broken
> Improving your reputation as a cool leader
> Efficient restructuring of company vision and function
> How the old approach to business can still be damaging
> Increasing passion through enabling and energizing your workforce
> Balancing strong leadership and selfless humility
> Understanding the future, and the perpetual nature of change
> The best way to leave a legacy for the world.

Free on 20th Dec 13
View on Amazon.co.uk

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